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ASK Campaign

ASK Campaign 

Have you had work carried out on your home by someone not qualified to do so? Have you had to pay out to have the work rectified? Have you been the victim of a rogue trader?

More than a third of UK homeowners do not check for ID when letting tradesmen into their home. Over the past five years more than 6 million people in the UK have employed a cowboy trader, creating shoddy work that has cost thousands to put right.

In a bid to clamp down on rogue traders and the misuse of professional trade logos, NICEIC has teamed up with TV personality Rav Wilding to launch a new campaign, urging homeowners to A.S.K
Ask for NICEIC
See if it’s legit
Keep your home safe

We name and shame the rogues.

If you think you have been the victim of shoddy electrical work by someone claiming to be NICEIC registered, you should check our register to find out if they are certified.

Tony Cable, spokesperson for NICEIC, comments: “Our message is simple – ASK and double check, always find out for yourself that the tradesman at your door is who they say they are. By not checking out a tradesman, consumers could be inviting in a rogue and costing themselves a fortune if a bodged job needs to be put right.”

Tony added: “We take misuse of our logo very seriously. The NICEIC name is associated with quality and we must protect those contractors who are legitimately registered with us and have the quality of their work assessed on a regular basis.

“We recently launched our Wall of Shame, which names and shames rogue traders caught falsely using the NICEIC logo. There are currently sixty names on it. If consumers discover a cowboy trader we’re urging them to come forward and get in touch with us at misuseoflogo@niceic.com or call 0870 013 0382. Together we can stop the crime.”

Rav Wilding, TV personality has joined the campaign and adds: “It’s absolutely vital that homeowners are checking and double checking the ID of any tradesman who comes to their door – this is the only way to keep their home and family safe and protected from rogues.

“I’m thrilled to be working with NICEIC on this campaign because it’s a subject which I’m incredibly passionate about.  The misuse of logos must be stopped and by working together and naming and shaming those who fall foul of the law, we will make a difference.”

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